Senior B2B Sales Representative – FMCG & Retail

Location: Poland (Remote with travel for client meetings)
Employment Type: Full-time
Salary: Competitive market-rate salary 

About the Role

We are seeking a high-performing Senior B2B Sales Representative to drive our expansion in the FMCG and retail sectors while leading our growing junior sales team. This is an opportunity for a seasoned negotiator and strategic thinker to combine personal sales excellence with leadership and mentorship, helping shape the next generation of top-performing sales professionals.

As a key member of the commercial team, you will report to the B2B Director and oversee a team of Junior Sales Representatives, translating company strategy into measurable growth in sales, margin, and market presence.

Key Responsibilities

  • Team Leadership & Mentoring: Lead, coach, and manage a team of Junior Sales Representatives. Conduct regular 1-on-1s, support pipeline management, and assist in closing complex deals.

  • Strategic Acquisition: Personally drive and close high-value business opportunities within FMCG, both in Modern and Traditional Trade.

  • Key Account Management: Build and maintain strong relationships with top-tier retail chains, managing annual contracts and commercial negotiations.

  • Sales Strategy Execution: Implement GymBeam’s commercial strategy through actionable targets for your team, ensuring regional growth.

  • Data-Driven Oversight: Leverage internal tools to monitor performance, revenue, and margins, driving sustainable growth.

  • Process Optimization: Identify bottlenecks in the B2B sales process and implement improvements to maximize team efficiency.

  • Market Intelligence: Act as a subject matter expert on the FMCG and ingredient manufacturing industries to guide your team’s positioning and client approach.

Key Performance Indicators (KPIs)

  • Gross Profit (GP): Growth through new acquisitions and portfolio expansion.

  • Net Margin & EBITDA: Ensure profitable and sustainable growth.

  • Listing Growth: Expand the number of SKUs listed within major retail accounts.

  • Market Penetration: Increase brand presence across key retail channels.

Requirements

  • Experience: 5+ years in B2B sales/account management in FMCG or ingredient manufacturing, with 1–2 years of leadership/mentorship experience.

  • Retail Expertise: Strong knowledge of Modern Trade (e.g., Hebe, Lidl, Auchan) and proven success with listing procedures.

  • Industry Advantage: Experience in FMCG, health, wellness, or ingredient manufacturing sectors is highly desirable.

  • Language Skills: Native-level Polish and professional English (B2/C1).

  • Leadership: Ability to inspire, delegate, and manage team performance with a growth mindset.

  • Analytical Skills: Advanced data literacy for managing complex margins and forecasts.

  • Mindset: Lead by example – still a high performer individually while driving your team’s success.

Why Join Us

  • Remote work flexibility with travel opportunities for client engagement.

  • Lead a high-performing team in a growing and dynamic sector.

  • Competitive market-based salary and performance incentives.

  • Influence strategic growth across FMCG and ingredient manufacturing markets in Poland.

If you are a results-driven B2B sales professional with leadership ambition and a passion for FMCG or ingredient manufacturing, we want to hear from you.